It’s 2 am, Do you Know What Your Data is Doing?* – Trista Curzydlo: Home Depot, Blue Cross & Blue Shield, Target and TJ Maxx made headlines when they announced major data breaches. Think only huge companies are at risk of a data breach? Think again. Security experts estimate that 70% of data breaches occurred in companies with fewer than 100 employees. In 2014, 43% of companies suffered some sort of data breach. Cloud computing and storage, e-mail communication, mobile devices and social media make your real estate business more efficient, but they can also create havoc if not properly used and protected. How do you protect the confidential information your clients trust you with? Whether it's an external threat or an internal problem, this class identifies the issue and helps you find a solution.
Give ‘Em Something to Talk About; Creating a Better Story for Success - Sean Carpenter: Today’s consumers have high expectations. If you want to be a star these days, you need to find ways to exceed their expectations. It’s one thing to tell a good story about who we are and what we do but it’s even better when that story can be told by others. If one person tells one more person, and that person tells another, the word of mouth can create a ripple effect of success. In today’s world, that ripple can be made even stronger thanks to technology and social media. Learn what the best brands, companies, and brokers are doing to go beyond delivering great service to create a memorable experience. An experience worth talking about.
Alternative Market Strategies - Eric Sachs: Often times agents are doing what everyone else is doing just because. Just sold, just listed, email newsletters are the marketing norm. What can an agent do to stand out and create sustainable connections with the consumers in their real estate business? This class will outline several marketing strategies that will help real estate agents create the sustainable relationships for a business they desire.
*This course has been approved by the Minnesota Commissioner of Commerce for 1 hour of Real Estate Continuing Education